Not so long ago, Google and YouTube has launched a music service Music Key, and today the network has information that the work is a paid subscription service. It will help get rid of the ads in the videos in exchange for a small monthly fee.

However, from advertising in the video, which inserts itself by its Creator, get rid of will not will disappear only the advertisement, which shows itself Google.

In the past, YouTube has already dabbled in this field: in 2013, the company tested the idea of a 99-cent subscription channels, which is also allowed to remove the ads.

CNBC reports that, according to the head of content and business operations YouTube Robert Kinkle, advertisers who use nepromokaemoy advertising on their sites, has increased its earnings immediately by 70%. Such advertising is increasingly being used on YouTube.

Kyncl said that now the company is engaged in fine-tuning service". So far, the subscription price is unknown.