Adobe and Page Fair published a report on blocking of Internet advertising with the help of special SOFTWARE. The study shows that the popularity of this type of software is growing — during the year the number of active users increased by 41% to 198 million Among them — 370 thousand Belarusians, or 8% of all Internet users in the country.

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Adobe and Page Fair published a report on blocking of Internet advertising with the help of special SOFTWARE. The study shows that the popularity of this type of software is growing — during the year the number of active users increased by 41% to 198 million Among them — 370 thousand Belarusians, or 8% of all Internet users in the country.

because of software that allows you to block ads on websites, resources will fall short in 2015 of about $ 22 billion in revenue. Interestingly, the main "non-payers" are U.S. residents — 43 million Americans have AdBlock. In Europe percentage of all Internet users in the state is leading Greece, in which 37% advanced population blocks ads. In quantitative terms, such people most in Germany 18 million.

Among our neighbors is the most popular ad blockers won in Poland with 9 million active users, or 35% of the Internet audience in the country. In Ukraine, these 1.9 million (12%), in Russia — 5.3 million (6%), in Lithuania — 405 thousand (19%), Latvia — 229 thousand (15%), Estonia — 265 thousand (25%).