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GfK reported that in 2014, has sold more than 1.2 billion smartphones
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17 Feb 2015 17:00:05
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GfK reported that in 2014, has sold more than 1.2 billion smartphones

According to the German company GfK, last year around the world has sold nearly 1.2 billion smartphones. It is 23% more than in 2013, though...

according to the German company GfK, last year around the world has sold nearly 1.2 billion smartphones. It is 23% more than in 2013, although analysts forecast growth to 14% in 2015 (1.368 billion smartphones). Interestingly, in early 2014 Viceroy sold more smartphones, but in the end succumbed to cheap Android devices.

 

GfK said that in 2014, has sold more than 1.2 billion smartphones

 

GfK monitors shipments of smartphones in stores, namely sales to end users. In the fourth quarter of 2014 Latin America sales of smartphones increased from 25.1 million in 2013 to 36 million in 2014, in Asian and Pacific countries, the increase was 37%, the Middle East and in Africa, 35% in North America by 31% (from 43.6 million to 57 million). Most smartphones sold this quarter China - 95.1 million (however, the increase compared with the fourth quarter of 2013 was small - only 100 thousand units). In just the last three months of last year were sold 346.5 million smartphones (19% more than in the same period of 2013).

 

GfK said that in 2014, has sold more than 1.2 billion smartphones

 

For the entire 2014 year, the largest growth occurred in Latin America, where he sold 109.5 million smartphones - 59% more than in 2013 (68.7 million). In Asian and Pacific countries, the increase amounted to 55% Europe 37% North America 28%, China 9%.

 

More than just increased sales of smartphones with 5-inch and above screens - 180%. But sales of tablets decreased. GfK calls plantation the main segment of the market in 2015.

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